When Quality Counts
November 18th, 2009I grew up in a jewelry family. I learned at my father’s knee the basics of honest business and learned the four way test from Rotary when I was still in grade school. I have always lived by the “is it fair to all concerned…” creedo. I am a bit naïve I must say. I assumed for years that was the way most people did business. That’s why I find it so disturbing today to find so many examples of jewelers doing business in a less than quality if not unethical way.
In the last few years I have seen watch repairs come to my shop that have been “dipped” in cleaning solution and put back together. These watches are seeping with cleaner and old oils and running poorly as a result. What seemed like a good deal turns out to be a huge repair. Correctly overhauled watches are taken completely apart and each part is cleaned and oiled with the proper grease or lubricant. It may seem more expensive, but done correctly a good watch servicing will last for years.
More recently we have had a Rolex timepiece that was put back together using glue! On the surface, this may not seem so bad. But to those who know, it is a travesty. It’s sort of like gluing together your Porsche.
Having certified professionals doing your repairs doesn’t end with watches. It’s really just the beginning. I’m sure for most people, it is assumed that setting your precious diamond is done correctly everywhere. Not so. The correct setting procedure begins with a “crown” that is the correct size. You cannot make the wrong size crown into the right size. Stretching or shimming are done to keep from having to get additional parts and make a ring available that day instead of taking time to order. After the jeweler obtains the proper crown for the job, he then cuts a “seat” for the stone. This is done so that the exact angle is cut into the crown for the stone to sit on. When done right, the stone will have a solid well fit surface on which to set, so that loosening can only happen in extreme circumstances. If an incorrectly sized crown is “shimmed” to fit, and then a seat is cut, the stone becomes loose and repair of the crown then becomes impossible. A stretched crown compromises the strength of the prongs by angling them outward and results loss of integrity.
I would beg all consumers to have repairs done by certified professionals and know your jeweler. Things are not always as they seem. And discounts are not always discounts…sometimes its just cheap.